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If people who bought dogs from breeders had to face the consequences right then and there, they'd be a lot more likely to do the right thing and adopt from an animal shelter instead. No matter how you do the math, buying an animal from a breeder adds up to killing a homeless animal in an animal shelter. In this new hard-hitting spot for PETA's ABC campaign, one unfortunate family figures this out the hard way. Learn more.
Creative: Dan Neri and Scott Murray of Matter
Director: Steven Tsuchida of Oil Factory
ABC means making sure your little ones don't get knocked up. ABC means facing up to the fact that animal breeders are making a killing. Literally. And ABC means Animal Birth Control. Find out what ABC means for you in these new spots for PETA's Animal Birth Control campaign.